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Precision Inspired, Data Led, Result Driven
111Skin is a leading globally acclaimed holistic vision of clean health and beauty, blending a calming dose of surgical wisdom with innovative ingredients and medically inspired delivery methods. Discovered in the world’s most prestigious venues, their exceptional formula delivers a no filter confidence.
Skywire was selected to construct a strategic digital and ecommerce audit and review covering digital marketing, competitors, analytics, UX, technical and CRM. Accurate analytical reporting contributed to intelligent decision making for future marketing development objectives.
Pioneering Powerful Formulae
Competitor audits of existing partners and agencies were conducted with a technical UX/UI review of the existing site and user journeys. Each digital marketing channel was reviewed using industry-standard benchmarks as contributory factors.
Skin Deep Competition
Priority was placed on global research for product development, with consideration to spas and clinics. Advancements included a detailed strategy of immediate tactical activities and long-term strategising driving the company forward to achieve growth targets.
Stimulated by the luxury brand’s grounding in a company-wide commitment to sustainability and philanthropy, demonstrated by their coveted Butterfly Mark, we championed these ethical principles to decode objectives. Results consisted of a clear insight-driven 3-5 year structured strategy to develop the digital ecommerce marketing plan in order to instigate multi-million pound growth.
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