‍As we reported ourselves in the run-up to the latest edition of the four-decade-old clothing trade show, London Fashion Week (LFW)’s fall 2025 event took on a more compact form this time around, running for a mere four days. 

However, those four days – from Thursday 20^th until Monday 24^th February – were packed with no lack of sartorial impact across physical and digital shows alike. 

As a digital agency in London that specialises in driving the growth of many a lifestyle, luxury, and fashion brand, Skywire London is well-placed to put a spotlight on some of the trends that defined the most recent running of LFW. So, below, we have done exactly that. 

• “Cash is in short supply, but ambition and creativity are not” 

The above was the assessment of associate editor for fashion at The Guardian, Jess Cartner-Morley. She quoted SS Daley designer Steven Stokey-Daley as observing “the data does show that London doesn’t get the same attention” as other fashion capitals. 

As Cartner-Morley further put it: “Many designers have closed their doors, or cannot afford to splash out on a show.” Nonetheless, she noted, “British fashion still has status on the world stage, leveraging soft power as a revered incubator of superstar designers.” 

• LFW continues to produce no shortage of fascinating and momentous trends 

The February 2025 iteration of London Fashion Week showed that the UK capital’s brands and designers still serve up new catwalk aesthetics by turns edgy, thought-provoking, and a little bit cheeky. 

Observers have taken note of such trends as the timeless, elegant, and whimsy 1960s “little lady” look, an abundance of furry and fuzzy elements (hello Simone Rocha and Dilara Findikoglu), and subversive lace-up detailing. 

That’s before we even mention the larger-than-life skirts that cascaded to the ankles or bubbled up around the hip, or the workplace-worthy looks embodying the influence of dystopian corporate TV series, Severance. 

• Both emerging and established brands are finding ways to thrive in London 

The fact that the womenswear brand Temperley London is marking its quarter-century this year, shouldn’t be taken as any indication of its inventive impulses having dulled. Indeed, the label’s autumn/winter ’25 effort saw it embrace captivating Napoleonic-era vibes, as epitomised by lavish uniforms, evocative regalia, and sophisticated embroidery. 

Many LFW attendees’ heads were turned, too, by an energetic presentation at The Dorchester hotel by female boxers, fencers and gymnasts, flaunting the versatility of British designer Edeline Lee’s creations. 

Meanwhile, the 2021-founded label of Daniel Gayle and James Bosley – Denzilpatrick – put on a show outside a Camden school that, in the words of Forbes contributor Joanne Shurvell, “blended a sense of medieval pageantry with modern racetrack vibes.” 

We could go on and on, but we think many of our readers get the idea. From Poet-Lab and Ashish to Noon by Noor and Karina Bond, the most recent LFW played host to plenty of brands and designers generating not just eye-catching styles, but also intriguing solutions to many of the fashion sector’s most urgent and relevant challenges. 

To learn more about the growth-focused assistance our digital agency in London can provide as you seek to rise to such challenges with your own luxury, lifestyle, or fashion brand, please don’t hesitate to contact the Skywire London team.

Photo by Tra My Vu on Unsplash