Social Media for Luxury + Premium Brands
Luxury and premium brands thrive on storytelling, aspiration, and exclusivity.
At Skywire, we deliver bespoke social media strategy and luxury social media management across platforms like Instagram, TikTok, Pinterest, LinkedIn, and Meta’s wider ecosystem, ensuring your brand is discovered by the right audience in the right way.
Social Media Advertising for Luxury & Premium Brands
Effective social media advertising doesn’t mean louder messaging; it means more refined communication, delivered to the right audience, at the right time, in the right way. For luxury, that means:
- Crafting campaigns that feel like content, not ads
- Showcasing exquisite visuals that match your brand’s prestige
- Precision targeting to reach high-value, relevant audiences
- Platform-specific creativity that plays to the strengths of Meta, TikTok, Pinterest, and LinkedIn
- Building measurable ROI while elevating brand desirability
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Iles Formula
We designed and managed high-performing campaigns for Iles Formula across Instagram, Pinterest, Meta, and TikTok, blending aspirational creative with precision targeting.
Our bespoke social media strategy ensured each campaign reflected the brand’s premium positioning while driving awareness, engagement, and conversions.
Mikimoto
Showcasing the heritage and craftsmanship of Japan’s iconic jewellery house, we delivered elegant social storytelling across Meta, Pinterest, and LinkedIn, combining luxury social media management with high-quality creative content.
Vertus Edit
In early 2025, we partnered with Canary Wharf Group to launch the new Vertus Edit hotel. Our team delivered a bespoke social media strategy and luxury social media management that combined aspirational storytelling with precision targeting across Meta, Instagram, Pinterest, and LinkedIn.
By integrating social media advertising with SEO, PPC, natural search, and CRM campaigns, we created a seamless digital ecosystem that drove brand awareness, engagement, and direct bookings. Every touchpoint was designed to reflect the hotel’s sophistication and exclusivity while delivering measurable business outcomes.
Eto Wines
We elevated Eto Wines’ digital storytelling across Instagram, Pinterest, Meta, and LinkedIn. combining aspirational creative, precision targeting, and lifestyle-driven content to cultivate a premium wine community, expand brand awareness, and drive drive sales.
ID Sarrieri
We partnered with ID Sarrieri to launch their new website, and also launch a new approach for their Social Media to drive awareness, also with the use of AI photography.
Social Media Performance Advertising for luxury brands
Skywire’s social media advertising approach for luxury brands combines platform-led storytelling, creative direction, audience segmentation, and data-driven optimisation - delivering campaigns that inspire, engage, and convert.
Platform-led storytelling
Instagram and TikTok drive visual engagement, Pinterest fuels aspiration, and LinkedIn builds corporate trust. Each plays a different but critical role.
Creative Direction
For luxury brands, advertising creative must be as refined as the product, high-quality imagery, elegant motion, and flawless design.
Audience Segmentation
Using platform data and brand insights, we target high-value segments from luxury travellers to corporate decision-makers.
Data-Driven Optimisation
We track engagement, conversion, and ROI, refining campaigns for consistent performance.
Balance of Aspiration & Conversion
Luxury advertising needs to inspire while still delivering measurable results.
Social Media Partners
Whether you’re launching a new Social Media Advertising campaign or refining an existing one, our social ads team will help you create a campaign and experience that elevates and grows your brand.
Grow, Convert and Sell across social
Skywire is a specialist digital agency delivering luxury social media management and bespoke social media strategy for premium fashion, beauty, and lifestyle brands.
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