Social media for Luxury & Premium Brands
Luxury and premium brands thrive on storytelling, aspiration, and exclusivity. Today’s audiences don’t just browse, they discover brands on platforms like Instagram, TikTok, Pinterest, LinkedIn, and Meta’s wider ecosystem.
Social media advertising for Luxury & Premium Brands
Effective social advertising doesn’t mean louder messaging; it means more refined communication, delivered to the right audience, at the right time, in the right way. For luxury, that means:
- Crafting campaigns that feel like content, not ads
- Showcasing exquisite visuals that match your brand’s prestige
- Precision targeting to reach high-value, relevant audiences
- Platform-specific creativity that plays to the strengths of Meta, TikTok, Pinterest, and LinkedIn
- Building measurable ROI while elevating brand desirability
Iles Formula
We designed and managed high-performing social campaigns for Iles Formula across Instagram, Pinterest, Meta, and TikTok, blending aspirational creative with precision targeting. Every campaign was crafted to reflect the brand’s premium beauty positioning while driving measurable performance through awareness, engagement, and direct conversions.
Mikimoto
Showcasing the heritage and craftsmanship of Japan’s iconic jewellery house, we delivered elegant social storytelling across Meta, Pinterest, and LinkedIn.
Vertus Edit
In early 2025, we partnered with Canary Wharf Group to launch their new hotel, driving brand awareness and direct bookings through an integrated mix of social media advertising, SEO, PPC, natural search, and CRM campaigns.
Eto Wines
We elevated Eto Wines’ digital storytelling across Instagram, Pinterest, Meta, and LinkedIn. combining aspirational creative, precision targeting, and lifestyle-driven content to cultivate a premium wine community, expand brand awareness, and drive drive sales.
ID Sarrieri
We partnered with ID Sarrieri to launch their new website, and also launch a new approach for their Social Media to drive awareness, also with the use of AI photography.
Social Media Performance Advertising - For luxury brands
Platform-led storytelling
Instagram and TikTok drive visual engagement, Pinterest fuels aspiration, and LinkedIn builds corporate trust. Each plays a different but critical role.
Creative Direction
For luxury brands, advertising creative must be as refined as the product, high-quality imagery, elegant motion, and flawless design.
Audience Segmentation
Using platform data and brand insights, we target high-value segments from luxury travellers to corporate decision-makers.
Data-Driven Optimisation
We track engagement, conversion, and ROI, refining campaigns for consistent performance.
Balance of Aspiration & Conversion
Luxury advertising needs to inspire while still delivering measurable results.
Social Media Partners
Whether you’re launching a new Social Media Advertising campaign or refining an existing one, our social ads team will help you create a campaign and experience that elevates and grows your brand.
Grow, Convert and Sell across social
Skywire are a specialist digital agency focused on delivering impactful, high-quality digital experiences for luxury, fashion, beauty and lifestyle brands. We provide digital marketing services for exceptional brands.
